As dog lovers, we have always believed it's important to feed your dog healthy food -- including their treats.
But we discovered it was difficult to find treats we could feel good about and that our dogs would love.
So we made our own.
At first, we made them just for our own dog (Murphy) and the dogs of close friends and family.
These dogs loved them and demanded more from their owners -- who demanded more from us!
And that's how Pup-tarts was born!